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Taste Europe with Confidence: The Global G.A.P. Promise

Have you ever wondered what truly goes into the food on your plate? In today’s world, knowing your food is safe, responsibly produced, and of the highest quality is more important than ever. That’s where Global G.A.P. comes in – a worldwide standard that’s a cornerstone of European agriculture1.

What is Global G.A.P.? More Than Just a Label.

Global G.A.P. isn’t just another certification; it’s a comprehensive set of global standards for Good Agricultural Practices. It covers the entire farming process, from seed to harvest, from farm to fork. Farmers who adhere to Global G.A.P. commit to rigorous criteria across crucial areas:

  • Food Safety: Ensuring hygienic production processes and minimizing risks of contamination.
  • Environmental Protection: Promoting sustainable land use, responsible water management, and biodiversity.
  • Animal Welfare: Guaranteeing humane treatment and healthy living conditions for livestock.
  • Worker Well-being: Upholding fair labor practices and safe working environments for farm employees1.

Why Does It Matter for You? Trust in Every Bite.

When you choose European food that meets Global G.A.P. standards, you’re not just choosing a delicious meal; you’re choosing peace of mind. It means:

  • You can trust the quality: From juicy European apples grown with care to succulent European beef and tender European pork, you know these products meet high benchmarks.
  • You’re supporting responsible farming: Your choice encourages practices that protect our planet and ensure animal well-being.
  • You’re choosing safety: Every step, from cultivation to packaging, adheres to strict international hygiene and safety protocols1.

European Beef, Pork, & Apples: A Commitment to Excellence

In Europe, farmers take immense pride in their produce, and adherence to Global G.A.P. standards is a testament to this dedication.

  • For European beef and pork, this means animals are raised in conditions that prioritize their health and welfare, fed with quality feed, and managed in an environmentally sound way. The result is lean, flavorful meat you can enjoy with confidence.
  • For crisp European apples, Global G.A.P. signifies responsible pesticide use, efficient water management, and farming methods that protect the soil and local ecosystems. You get a fruit that’s not only bursting with natural sweetness but also grown with respect for nature1.

Taste Europe: Savoring Quality, Sustaining the Future

The Taste Europe campaign celebrates the exceptional flavor and heritage of European food. By understanding standards like Global G.A.P., you gain insight into the profound commitment behind that taste. It’s about enjoying delicious meals while making a conscious choice for a more sustainable and trustworthy food system1.

So, next time you’re shopping, look for the quality you can trust. Look for European beef, pork, and apples – backed by Global G.A.P., bringing you peace of mind with every delicious bite.


1 https://www.globalgap.org/

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LEARN MORE ABOUT THE CAMPAIGN

Discover the “Taste Europe!” journey, a 3-year promotional and informational campaign that brings Europe’s fine flavors directly to you. Focused on beef and pork (fresh, chilled, frozen) as well as apples and their products in Japan, Vietnam and Singapore, we invite you to experience the unparalleled taste and quality that stem from Europe’s optimal conditions and steadfast commitment to animal welfare.

“Taste Europe!” highlights the EU’s cutting-edge food production practices, all adhering to the highest safety standards, such as HACCP, GMP, GHP, GAP, and ISO, ensuring your utmost confidence in our products. This campaign celebrates Europe’s culinary heritage, emphasizing our rigorous standards. It’s about presenting Europe’s premium offerings on the global stage and onto your plate, with a more nuanced and refined approach.