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East meets West: Fusing Asian flavors with European beef

Choosing the right meat for your favorite Asian dishes is no small matter – the quality of the beef determines the flavor of the entire meal! Have you ever wondered how the right meat impacts the final result?

Read our article, where we combine Eastern flavors with Western quality, and discover how exceptional European beef makes the familiar tastes even more vibrant!

Pho you’ll love even more!

Pho is a classic Vietnamese dish that relies on simplicity and bold flavors. The key component of this soup is thinly sliced beef, whose tenderness and taste are determined by the quality of the meat! By using European beef, especially cuts like flank or brisket, you can achieve tender and juicy pieces that pair perfectly with the rich Vietnamese broth and spices. This gives your pho an added depth of flavor, further enhanced by the marbled texture of the meat!

Singaporean stir-fries with a European twist

Stir-fries are one of the most beloved dishes in Singaporean cuisine, where quick cooking over high heat is key. European beef, especially cuts like ribeye or chuck, is perfect for this technique due to its unique texture. With a short cooking time over high heat, the meat stays juicy and flavorful. Combined with classic stir-fry ingredients like garlic, ginger, and soy sauce, European beef brings a new dimension to this dish – give it a try!

Bulgogi from Japan – beef… with a touch of sweetness!

Bulgogi is a famous Japanese dish where beef is marinated in a sweet soy sauce with sugar, garlic, and pears. Thinly sliced beef, ideally roast beef or tenderloin, becomes not only juicy but also exceptionally flavorful after marinating. The key to bulgogi is quickly stir-frying the meat over high heat to preserve its natural juiciness.

High-quality European beef can add a unique touch to this dish, especially if you choose tender cuts. Japanese cuisine, with its precision and attention to detail, pairs beautifully with the European approach to meat, which emphasizes quality and flavor.

East and West on a plate – a fusion you have to try!

Asian cuisine is built on bold flavors and unique cooking techniques, while European beef stands out for its quality and tenderness. The fusion of these two culinary traditions creates a new level of excellence – classic Asian dishes like pho, stir-fries, or bulgogi take on a new dimension thanks to the juicy and flavorful European beef! This combination preserves the authenticity of Asian cuisine while adding the sophistication of premium meat straight from Europe!

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LEARN MORE ABOUT THE CAMPAIGN

Discover the “Taste Europe!” journey, a 3-year promotional and informational campaign that brings Europe’s fine flavors directly to you. Focused on beef and pork (fresh, chilled, frozen) as well as apples and their products in Japan, Vietnam and Singapore, we invite you to experience the unparalleled taste and quality that stem from Europe’s optimal conditions and steadfast commitment to animal welfare.

“Taste Europe!” highlights the EU’s cutting-edge food production practices, all adhering to the highest safety standards, such as HACCP, GMP, GHP, GAP, and ISO, ensuring your utmost confidence in our products. This campaign celebrates Europe’s culinary heritage, emphasizing our rigorous standards. It’s about presenting Europe’s premium offerings on the global stage and onto your plate, with a more nuanced and refined approach.